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Signs are vital for identifying places, providing direction and delivering key information to consumers. There are many types and methods of producing and displaying stand-out signage and one of the most innovative and contemporary approaches is with illumination. Illuminated signs are effective for any industry and are required for places such as storefronts, shopping centers and restaurants; large venues and buildings such as hospitals, university and corporate campuses, sports complexes, monuments and more.

 

Even with an address in hand, signage is the fundamental way consumers locate and recognize a business. Signage is also the first thing we notice about a storefront, restaurant or just about any facility, whether doing business there or not. A lighted sign provides immediate visibility which is crucial in busy locations, at night, and during inclement weather. Illumination provides quick delivery of the signs message day or night, whether it be informational, directional or for advertising.

Illuminated signs are applicable in both interior and exterior settings. While they are essential in outdoor applications for visibility at night and during inclement weather, they are also advantageous indoors to provide focused branding, highlighting spaces, for identifying crucial safety and emergency information, wayfinding in crowded spaces, display, advertising, and more.

Businesses must distinguish themselves from their competition and an illuminated sign is an instrumental way to differentiate one brand from another. Lighted signs convey professionalism and sophistication and give consumers confidence that the business cares about its appearance and position in the market Additionally, a brightly lit sign is a form of passive advertisement and gives business owners the opportunity to fully amplify and maximize brand promotion.

When it comes to sign illumination, using LED lighting is the most resourceful way to go. LED bulbs require much less wattage and have a significantly longer lifespan over fluorescent, and traditional incandescent bulbs. Modules using less wattage equated to reduced electricity costs and because LED bulbs put off less heat, the lighted sign won’t add costs to indoor cooling needs. Designers specializes in designing and fabricating unique illuminated signs in a variety of formats including lightboxes, channel letters, halo lighting and more.

An illuminated office sign is the best way to strengthen your brand impression. It not only helps your clientele find you, but it also provides you recognition within your community. Think about when you are driving down the highway. You can’t possibly give your attention to every sign you pass while safely watching the road. That’s where illuminated signs come into play. Increase the chances that YOUR sign is the one that grabs passerby’s attention. Once they take notice, they will have more brand awareness and may just stop in to see what they’re missing out on.

With illuminated signage, it can be advertising 24. If you have later hours, you are able to project to those driving by that you are open, and even if your business is open regular hours you’re still able to broadcast who you are for them to stop by during those hours. Illuminated office signs allow you to be marketing all the time. While non-illuminated signage can be seen during sunny days, there’s less of a chance it’ll get seen during rain, snow or clouds. Illuminated signs pierce through rainy skies and their message isn’t lost on passerby, even in the worst storms.

Illuminated channel letter signs are bold and eye-catching and whether it’s day or night, they will help support your businesses. Channel signs offer a variety of benefits to promote your business and give your location a professional and unique look compared to other signage. In this post, we’ll go over the top 3 benefits of using channel letters for your business sign. People are drawn to bright and colorful things, consequently illuminated signs are more likely to grab a passerby’s attention than a non-illuminated sign. They are also easier to see and read, and will attract more interest.

Installing a custom illuminated sign can help to elevate a business in the eyes of their customers. When done well, an illuminated sign will look professional and sleek. It can improve the image of the business physically while also elevating the brand. There are many ways to illuminate a sign, making each one unique. Signs can be a light box, where the entire sign is lit up from inside. Or there are signs with glowing LED behind them creating a lighted ring around the individual letters. There are also signs made completely of LED lettering.

LED lights contain no toxic gases like argon or mercury, and they are 100 percent recyclable. Moreover, many customers respect brands that are eco-conscious and often buy from them before others that aren’t. Fortunately, LED lights run cool when compared to CFL bulbs and neon.  Because of that your indoor display won’t affect your thermostat and overclock the air conditioner. LED signs do not have glass tubes as neon signs do, therefore they offer a thinner size. Because of this, you can feature signs that are bold and bright but are still nearly effortless to lift on & off their display mounts.

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